Creating a first-class menu to present BA’s mouth-watering food and drinks selection
In 2016, we were approached by Tourvest Retail to create a brand new inflight menu for British Airways. We collaborated with Marks and Spencer to design an elegant, imagery-rich flip menu card that works to entice and inspire passengers with irresistible lifestyle photography, clean layouts and engaging brand stories. The result? A truly tantalising brochure that challenges the idea of ubiquitous airplane food, instead offering a gourmet take on the inflight gastro experience.
What we did:Brochure design, layout strategy, product photography, creative copywriting, printing
